IGTV Live Webinar — The Three Pillars of the Osteosarcoma Institute
I moderated a live Instagram TV webinar highlighting the Osteosarcoma Institute’s three strategic pillars: funding breakthrough clinical trials, advancing scientific collaboration, and accelerating treatment options. The discussion emphasized OSI’s priority on improving clinical trial design and building strategic partnerships with leading pharma to bring better therapies to patients faster. I developed the framework, guided the dialogue with expert panelists, and translated complex science into accessible messaging for patients, families, and supporters—expanding OSI’s reach and reinforcing its role as a leader in rare cancer research.

Osteosarcoma Institute — Brand & Mission Video Series
I directed the creation of the Osteosarcoma Institute’s first brand and mission videos, leading a nationwide production effort from concept to launch. I coordinated a professional media company, developed scripts and storyboards, and scheduled interviews with leading scientists, physicians, and stakeholders across the country. My role spanned creative direction, content strategy, and logistical management—ensuring every piece communicated OSI’s mission with clarity and impact. The result was a suite of high-quality videos that told the story of OSI’s groundbreaking work, strengthened brand identity, and became cornerstone assets for donor engagement and national awareness.

Behind The Scenes..

I managed the HundredX campaign by coordinating marketing blasts, producing video content, and maintaining a consistent social presence. I oversaw the messaging and timing across channels to build awareness and keep supporters engaged throughout the campaign.

I led the strategy and marketing for a video campaign featuring a board member spotlighting the Osteosarcoma Institute’s key resource—the Osteosarcoma Hotline. I managed messaging, production, and distribution to highlight the hotline’s unique access to world-leading experts and the comprehensive support it provides to patients and families.

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